Challenges: The financial services industry has been relatively reluctant in adopting digital marketing as a means of generating business, still preferring to rely on referral or word-of-mouth networking, probably due to various regulations regarding disclosure, privacy, etc. If you want your financial services company to stand out among others, you need to think different.
Being thought leaders in the inbound marketing space, Digitant believes that financial services stand to gain a lot by adopting digital marketing strategies. We have a dynamic team comprising of certified digital marketing professionals, including SEO specialists, data analysts, marketing strategists, social media experts, and content developers.
We use the latest technology in the form of marketing automation tools to address your target audience in a 'language' that they're most comfortable with, and assess their response in measurable metrics. We use SEO, SEM (search engine marketing), content creation and distribution, data analysis and social media, among other similarly effective inbound marketing strategies, to engage your online audience and measure their response, figuring out the most optimum ways to influence them and retain their trust for future business.
We engage our best talents in content marketing, lead generation and conversion, to build a responsive and trustworthy marketing scaffold that give our financial services clients the confidence to go digital. This includes the use of email, social media, videos, and other forms of content marketing to attract and convert leads.
Get in touch with us and find out how we can change the way you gain and retain loyal customers, and get you ready for the future.