Google AdWords uses the power of Google search to extend the reach of its advertisers to millions across the web, in a targeted, personalized manner. AdWords is a wonderfully effective way of grabbing eyeballs, increasing website visitors, boosting online sales, and gaining more customers.
It offers the following benefits too:
All this makes Google AdWords an effective medium of promoting a brand or product on the Web, and a compelling tool for inbound marketing.
- Measurable results of the ads, translated into sales
- Real-time insights of ad performance
- Pause, change, and re-start facility for ad campaigns
- Ads targeted at the right people searching for relevant products
- Multi-device adaptable